Mobius At Work is an office space planning consultancy, offering full office design, furniture refurbishment, supplies and more. As a startup company in an already well-established sector, they were in need of a strong brand to ensure they could compete.
The whole identity (including the name) is based on the concept of a 'mobius strip' - a circular band that has only one side and one edge! It is a clever geometric shape created by taking a simple flat strip of paper or material and by adding a simple twist you can make the impossible possible. The perfect reflection of the services that Mobius At Work offer - taking your original office space and by adding their own unique twist to create your perfect working space - as well as portraying the journey the Mobius team and the client take together to arrive at a satisfactory conclusion.
The logo itself contains a more structured mobius strip to emphasise the use and planning of office space that Mobius deal with daily.
As the branding was rolled out across all their marketing materials including the website design, every piece produced continued with the sense of structure and simplicity, with clean lines.
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